Neutralize Your Home for Sale.

Simplify Colors

• We want to appeal to the widest possible audience. Neutral colors are key.
• Freshly painted walls and new carpet can simply transform a house.
• Don't use a strong colored or a white carpet.
• If buyers see pink and purple walls, they see WORK. Remember, buyers are in the process of moving, and are already overwhelmed with things to do.
• If you have dated wallpaper, consider painting the walls instead of replacing paper.
• Light colors can be very appealing, but stay fairly neutral.
• Grayed yellows, sage greens, creams, light browns, and tans are muted colors that contribute a "designer" look.
• One of the problems we often see in kitchens is worn out cabinet finish. Enamel paint and new cabinet pulls work wonders.
• Often dark worn paneling can be painted with enamel paint for a fresh new look.
• Benjamin Moore Paints has a product called "Howard's Restore-a-Finish" that works wonders on scratched cabinets

Neutral Background

• Strong political or artistic statements are not helpful. We do not want buyers to focus on these matters while viewing your house.
• Large groups of family photos are distracting. It is hard for buyers to look past these and visualize themselves in your house.
• Create a clean, simplified background. Within this background, use nice pieces of furniture, books, art and other objects to add color and beauty.
• Flowers in the entry and kitchen are very nice touches.
• We will work with you to prepare your home for sale. Finding the best visual presentation must be done at your house with your furniture and possessions.
• The goal is to reach the buyer emotionally, and sell your house quickly and profitably.